Back to Color

About Chroma Today

Chroma Today is a digital sanctuary dedicated to the appreciation of color. In a world of infinite scroll and visual noise, we offer a single, daily moment of chromatic focus.

Every day, we curate one specific shade, exploring its technical properties, its cultural resonance, and the feelings it evokes. While technology helps us discover new hues, the final selection is always human—intended to inspire designers, artists, and anyone who stops to look.

Chroma vs. Color

We use the word "Chroma" deliberately. While "color" refers to the general phenomenon of light perception, "chroma" speaks to the purity and intensity of a hue.

For us, Chroma represents intention. It is color with a purpose. It is the difference between seeing a blue sky and understanding the specific, vibrant azure that defines a summer afternoon.

The Philosophy

We believe that color is not just a visual property, but an emotional language. By isolating a single color, we strip away context and allow the hue itself to speak.

Credits

Curation & Design: The Chroma Team

Typography: Fraunces by Undercase Type, Inter by Rasmus Andersson

Contact

hello@chromatoday.com